26 Jun 2015
Porvair Filtration Group has enhanced its global microfiltration service offering with the appointment of a specialist Market Manager.
In response to recent increased consumer spend in emerging markets, including Asia and Eastern Europe, Porvair has appointed a new Market Manager to provide strategic direction in the global microfiltration market.
Nish Thakrar will bring over 24 years’ worth of expertise to the new role, and will focus on growing and maximising existing opportunities in target markets while enhancing Porvair’s international offering.
In particular, Nish will oversee the growth of the food, beverage and pharmaceutical divisions, while supporting opportunities for growth within the chemical process, inks, paints, coatings and inkjet segments for microfiltration.
Nish stated: “Porvair has an extensive global microfiltration offering, and this continues to grow in response to increasing market demand.
“It is important that we continue to innovate in established international markets, particularly across the European food, beverage and pharmaceutical sectors, which are constantly seeking out and investing in those next generation products that make quantifiable, efficiency-driving differences to how businesses are run.
“Our microfiltration offering can greatly benefit these key sectors, and it is imperative that we are providing the best product and service to ensure we remain at the forefront.
“As a Market Manager, I will ensure that opportunities are maximised across all markets and that Porvair retains its strong global position as manufacturer of filtration systems and media.”
General Manager Mike Hughes added: “At Porvair we are committed to providing the best of products and services to the international microfiltration marketplace, and continuously delivering improvements to enhance this offering.
“Appointing Nish as Market Manager was a natural next step for Porvair, as his proven expertise, market knowledge, and fresh ideas will help to forge significant new opportunities in what is an exciting time for the company.
“This strategic investment will ensure that we are quick to identify areas of new growth and fully explore their possibilities, whilst keeping pace with increased demand, and continuing to provide an optimum service to all clients.”
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